If your card is working hard for you? Do you already have a long, objective look at the recently?
Ask yourself:
What are your business cards on you, your customers and prospects from you?
What do they convey the image you want?
If they are correct and up-to-date?
Do they have full information?
Do they want people to do business with you?
If not, you can afford to keep them? Think about what your current card will cost you is in terms of, Sales and missed opportunities. Can you delay replacing them?
If you do not forbid your updated maps in the last year, if you're using generic "printer's Special" cards, or God, if it is with pre-punched cards, it takes time for a fresh look at your best to take a promotional tool .
First things first. Look at the obvious information gap on your card.
ACCURACY:
Is the information on your card up-to-date? If you have an addedWeb site or new location, changed phone numbers, or was transported to a new location, redo maps to reflect the changes into account. Sharing-out cards with phone numbers is a sure way to lose credibility with customers. So too, with a photograph so "retouched" that your mother is not detected.
QUANTITY:
If your card has enough information? Mere contact information is no longer enough. Describe what your company does and who does it, because ifIt is not clear from the name. Give people a reason to do business with you. If you are particularly skilled (awards, certifications,) experience? Easy to find? Open longer? Do you offer delivery, free training, estimates or free? (Design Note: Do not let them fill the font size and that all information on the front. Use the back of your card or a folding business card.)
Secondly, look at the subtle messages to send your card.
Please note that your companyCard, and you might catch only a few seconds and keep someone's attention with.
STYLE:
Is your business card classy? A map in an appropriate, tasteful color, with a beautiful structure and an attractive logo or a photo is to be kept much more than a "plain vanilla" card. It shows that you are different from your competitors ... They believe in themselves enough to invest in your company ... that you are willing to continue to give some extra effort.There are simple ways in which a special touch. For example, rather than add a photo of your head, you take a picture of you doing what you do ... Take sparkling-clean taxi repair that Blankety-blank computer or selling that dream home.
BENEFITS:
Is your business card helpful? Almost every company can add something related to their business or industry to find potential customers useful. Add a tire seller may report a mark to at leastSafe depth of notches. An agent can use a mortgage calculator, or addresses of carpet cleaners, home improvement specialists, plumbers and siding. (Of course, an experienced real estate agent will ask the entrepreneurs to distribute their cards in return.)
Uniqueness:
Your business card is different than your competitors? In other words, how you do differently than your competitors? If you are the only dog groomer in town who come to fetch her gaze back to Fifi and adorable andSmelling clean, say so! But do not assume people will read your card, find out. Show them a picture or a clever cartoon. Use colors or an unusual (but legible) font. Turn your card to be redeemed for a coupon for a "Free collar of your choice!" in 10 boxes were stamped on the back.
If you seriously about your company, if it is really worth promotiong, it is worth promoting justice. Do not ruin a good first impression with a bad card.
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